One Page Love Transparency

Here are the monthly running costs that might be of value if youโ€™re considering building a similar site.

Transparency links

Project Scope:

Before breaking down the costs it will be good to understand the skeleton of the whole project. The post counts are updated in real time.

Location Posts Description One Page Love home page
/inspiration 7557 Website inspiration (8,000+ curated since 2008 but 500+ removed for various reasons)
/templates 231 Website templates (free and premium, majority not built by OPL, 600+ removed for quality reasons)
/articles 74 Website-related articles and round-ups

Running Costs:

Approximate figures based on recent invoices.

Cost/mo Item Provider Notes
$100 WordPress Hosting Flywheel Shared with Email Love and my personal website.
$50 Image CDN IMGIX This is for Retina-optimized review screenshots (example), smaller archive thumbnails (example) and generating snazzy social share images (example).
$32 Analytics Plausible Simple and privacy-friendly analytics.
$30 Email Marketing MailerLite Managing a few newsletters; Inspiration Only, Templates Only and Landing Pages Unpacked.
$29 Commerce Lemon Squeezy Online transactions for a few items on the site like website and template submissions.
$25 Commerce Gumroad Online transactions for the Landing Page Hot Tips Ebook.
$20 Video Hosting Vimeo Pro Ad-free, customizable and unsharable videos for my courses and round-ups (example)
$16 Template Builder Webflow The Webflow Templates built by OPL are built using the platform but I also plan to build some Landing Pages using it for the Ebook, Course, Audit service and more.
$15 Email Marketing EmailOctopus Managing the free 100 day Hot Tips Email Drip and the dedicated Ebook newsletter (for future version updates). Gets a welcome email with download links.
$15 Music Epidemic Sound Royalty-free music for YouTube videos.
$10 Screencasts Loom Landing Page video feedback and audits.
$6 Email G Suite One primary acc for [email protected] then have a few aliases.
$5 Search Plugin SearchWP WordPress suggestive AJAX search plugin. Shared with Email Love on the $119/year Pro plan.
$4 Template Builder Carrd I’m on the Carrd Pro Plus account at $49/year that allows me to build free Carrd templates (example) but also test other authors templates needing higher Carrd tiers. See Carrd template archive).
$2 Domain & DNS Hover Two domains related to this site, average around $30/year.
Free Automation Zapier Ebook sale with Gumroad to the dedicated Ebook newsletter (for future version updates). Gets a welcome email with download links.
Free Planning, writing Notion Organizing the product road map, bug checklists, curating content, saving screenshots, drafting articles, dabbling with ideas.
Free Code Backups GitHub All website changes are tracked here in a private repo. I’m not collaborating with anyone but it’s a great way to log changes if I notice traffic spikes or dips.

For once-off cost software and hardware I use to create content, see my Workspace page over on my personal site.

Building One Page Love series

Behind-the-scenes vids. Please let me know what else you want to see?

Date Topic
23.01.2019 The 2008 moment I thought up One Page Love
31.03.2018 3 Lessons Growing OPL from Side Project to Full Time Job
28.03.2018 How One Page Love monetizes (2018 Edition)

Useful links


Launches and noteworthy features

Date Milestone Link
19.05.2021 Soft-launch of new 2-column Templates section Visit
02.09.2020 Published Landing Page Hot Tips book Visit
26.05.2020 Launched 100 Landing Page Hot Tips in 100 days Visit
28.12.2019 Soft-launch of Author Profiles Visit
27.12.2019 Soft-launch of Typeface taxonomy Visit
04.09.2019 Official launch of sister-site Email Love Blog
30.08.2019 Suggestive AJAX search now integrated with SearchWP Visit
22.08.2019 Soft-launch of design references like team sections Visit
01.08.2019 Beta launch of sister-site Email Love Blog
20.03.2019 Launch of the One Page Love v3 with new red branding Blog
13.03.2019 Archive thumbnails now include longer screenshots  
12.02.2019 Archives now infinite scroll  
31.03.2018 OPL turns ten Blog
31.03.2008 OPL launches Screenshots