Long scrolling interactive One Pager telling us the story behind the traumatic #WhyIStayed hashtag. This micro-site is part of a weekly editorial called ‘Behind The Hashtag‘. Each week is published in the form of a Long-form Journalism interactive One Page website – each with unique design elements.
In this installment of our weekly microsite series, "Behind The Hashtag", we go deep into the story of #WhyIStayed and the lady that started it all. It unveils some of the complexities around domestic violence. We chose red to align with the theme, and though literal we think it makes the story more powerful.