Make This Year

One Pager promoting a monthly newsletter by Crew that hosts marketing lessons by successful 'side project' makers. Nice little touch with the changing gradient behind the logo.

I’m Mikael, founder of Crew and Unsplash. I worked with @meseali, @lukemiler, @kirillz, and @angusw to create 'Make This Year'.

For the last 3 years, we were able to double Crew’s revenue every year not by running ads, but by building tools (side projects) to create value. Marketing today is defined by how useful it is to your customers. And the bar for useful has risen substantially. Where blog posts, infographics, and webinars were once marketing gold, websites, apps, and tools are taking over.

We made Make This Year because we wanted to share everything we and makers like @pjrvs @mijustin @kadavy know about creating tools to supplement your core business so you can grow in the most efficient way possible.

So if you subscribe to Make This Year, you’ll get 1 lesson a month taught by an experienced ‘side project’ maker that will teach you a proven way to build different types of side projects, from email courses to tools, to substantially grow your business.