Citroën DS5

AJAX loading Landing Page for the new Citroën DS5 model. I want to put this submission in the ‘Most Loved’ category but I’m really unsure. The imagery is world-class, as are the video background main navigation items (on hover) and I love the load transitions within the sections but can’t help but think that due to such heavy media the preloader takes such long time and really affects the user experience. The site oozes quality though and I’m sure this was the main goal.

This website has unfortunately redesigned or gone offline, so I have removed the link to it. The screenshot below hopefully preserved enough of the design but if you are really keen to inspect further, try this link on the Archive.org website. FYI: the site was first featured on 03 February 2014.