McWhopper
Resn
Brilliant One Page marketing campaign by Burger King pitching the collaborative concept of the “McWhopper” to McDonalds. The Singe Page website features impressive parallax scrolling and colorful illustrations throughout. Interesting how they chose Tumblr as the platform to promote the campaign. FYI: here is McD’s response.
This website has unfortunately been redesigned or gone offline, so I have removed the direct link to it. The screenshot below hopefully preserved enough of the design but if you are really keen to inspect further, try this Archive.org link. FYI: the site was first featured on 02 October 2015.
Features Big Typography Burgers Campaign Collaboration Colorful Food-images Full-width Layout Illustrations Marketing Parallax Scrolling Texture Tumblr
Category Announcement,
Published 2 Oct 2015
