Once A Unicorn

‘You Were Once A Unicorn Too’ is a mysterious One Page campaign that tells the story of unicorns and promotes secret packages that arrive in the mail. To create a mystery is not easy and I think they’ve done a great job with the aid of this story telling One Pager backed with a dedicated Facebook page and Twitter profile. Great effort that I hope gets people involved.

This website has unfortunately been redesigned or gone offline, so I have removed the direct link to it. The screenshot below hopefully preserved enough of the design but if you are really keen to inspect further, try this Archive.org link. FYI: the site was first featured on 03 February 2014.