One Pager promoting ‘Velis’ – a new water heater by the Ariston brand. Two crits – definitely feeling a clash of header navigation text with the content and I feel some love was lost in the footer. Really like the centered product in the intro with a bold name overlay that fades out as you scroll. Also some beautiful product imagery throughout.
Velis is the most fast and elegant water heater of Ariston. This page has been made to show clearly the advantages of this water heater and explain the technology which allows to get a hot water for the 30 minutes. We've used the original trick to prevent double image loading for the retina devices and use geo targeting for the visitors from Russia to detect user's city and show him the sale points.