Breadtop

Parallax scrolling One Pager promoting ‘Breadtop’ – a nationwide bakery franchise with over 60 stores across Australia. Minus points for the mobile adaption (text overlay on site) and the parallax effects are perhaps a bit intense but you can see that is what they’re going for. They’ve done quite a good job arranging a ton of content in the AJAX loading Products section – nice touch with the bread-slice preloader too.