Anchor link

An anchor link points to a specific location within a page, usually through a fragment identifier such as #pricing.

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What it means

It is useful on a long one-page site because visitors can skip directly to the content they need. The target should be a meaningful section with a stable identifier. Smooth scrolling is optional; the navigation should still work with keyboard input, reduced-motion preferences and JavaScript unavailable.

Use it in practice

Use descriptive link labels and leave enough scroll offset for any fixed header. Check that arriving at the target preserves a clear context.

Watch out for

A screenshot cannot establish whether a navigation label is an in-page link. Test the live interaction before treating it as a working example.